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Allan Greenbrier


Glad you could take a moment. They call me Allan. I am from southern California and still there, now in San Diego. My first entrepreneurial venture was with my best friend. We started a surfboard company, KeDa Surfboards. We sold a lot of boards. With money in our jeans, we bought cars, and discovered girls. That was the end of KeDa.

From there I journeyed into science and technology writing for pharmaceutical and biotechnology companies. In many ways, the regulatory approval of products is essentially the art of bringing boring data sets to life. Demonstrating the value of the product by making the information readable, engaging, entertaining, and connected to real people wins approvals. Success in that art has earned me the freedom to chase the art of fictional story telling. I love it.